Our Team

With over 6 decades of combined experience, we know what’s working in B2B marketing. We specialize in applying “big company” approaches to businesses with <100 employees. Let us help you get, keep and grow customers using the latest demand generation techniques.

 Phineas (“Phin”) – Principal Advisor, Practitioner, Head of Delivery

Phin is your “CMO-to-Go” – He’s worked in demand generation for 25+ years – As an entrepreneur, business owner and practitioner spanning the agency and technology disciplines:
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• Founder of Direct Results Group, an award winning, digitally-based Demand Generation Agency
• Founder of Q-Bridge, a SaaS Marketing Automation software and demand gen services company
• Senior Marketer at Cognizant Technology Solutions, a Fortune 200 company deploying demand generation campaigns across multiple business units

“I’ve spent the majority of my career focused on marketing that supports growth by increasing the volume and velocity of opportunities entering – and eventually converting through – the Sales funnel. For small to medium sized businesses, marketing that delivers opportunities to Sales is most important. And virtually all forms of marketing can be aligned with this demand generation function, even those activities associated with brand building.” 

John – Head of Growth, Master of SEO, SEM, Social and Beyond

John is an expert at identifying the right acquisition channels to help high growth companies traverse from launch to post-IPO.  He’s passionate about helping companies leverage the latest techniques to find the growth model that’s best for them and has put his expertise to work for fast movers like LogMeIn, Monster, Yesware, and Workable.

“There are ways to build great businesses by making growth sustainable. Some channels offer quick gains, but diminish over time. While other channels have the capacity to build on themselves – they may take longer, but are predictable and scalable. We make decisions that help companies build strong customer economics over the long term.”

 Steve – Strategic Advisor

Steve is known as a results-driven marketer having created successful strategies for growing companies in a variety of industries from start-up to IPO, including OnProcess Technology, Brainshark, Unidine, Be Free and MicroFridge. Capable and proven in both strategic thought and tactical execution, he’s scaled revenues and teams, and helped accelerate the path to successful liquidity events. Steve was awarded an MBA, with High Distinction in Marketing, from the Babson Graduate School of Business.

“I’ve had the pleasure of working on both the agency and client side of the business and understand how to structure and use all the toys – CRM, Marketing Automation, SEO, PPC, Social, even offline – to drive effective results.”