Positioning Explained

Positioning Explained

Positioning Explained How to Create a Positioning Framework Inside You Will Learn: • The ten steps to build a B2B market position• The top positioning categories for most B2B products and services• Research questions along with a positioning framework template Thank...
The SIC to NAICS Crosswalk

The SIC to NAICS Crosswalk

The SIC to NAICS Crosswalk A reference tool for determining industry categorization for your target market. Inside You Will Get: • A breakdown of industry categories to help define target markets• A complete list of matching 4-digit SIC and 6-digit NAICS codes• A...
InfoSmartz Flipbook

InfoSmartz Flipbook

InfoSmartz Flipbook  A collection of witty and informative marketing info graphics Inside You Will Get: More than 3 dozen InfoSmart graphics Handy charts and diagrams that simplify conceptsNew ideas to jump start your marketing Thank you for your interest! Here is...
The Fractional Framework

The Fractional Framework

The Fractional Framework The structure for building a comprehensive revenue engine. Inside You Will Get: • The overall footprint for your marketing practice and deliverables• A complete list of elements from strategy to tactical execution Thank you for your interest!...
Intent-Based Demand Gen Explainer

Intent-Based Demand Gen Explainer

Intent-Based Demand Gen Explainer How to leverage the power of AI for B2B Sales enablement Inside You Will Learn: • The fundamentals of intent-based demand generation• The seven steps to build an intent-based program• Costs and benefits to evaluate intent-based...